Thinker | Creator | Adviser
Thinker | Creator | Adviser
Whether we are after addressing global systemic issues or unlocking new growth for our organization, the language of business has become too small for our time.
If disruption has been the symbol for shaking things up in the early part of the 21st Century, we now need to embrace up-ruption. Where disruption shifts value around, up-ruption lifts everyone up and creates a step change of progress.
It’s a higher logic of value creation.
Corporate Innovation in Action, Melbourne
Value Proposition Design helps you tackle a core challenge of every business — creating compelling products and services customers want to buy.
