“Disruption shifts value around. Up-pruption lifts everyone up
and creates a step change of progress.”

Up-ruption is the step change we need to reconnect our creative power with society's evolution.
Up-ruption: an invitation to rise from an era of disruption to an era of higher meaning and new value creation.
In this Thinkers50 online conversation, Greg Bernarda argues that the language of business is too small for our time and explores why we need an approach that can take in more complexity and subtlety.
Find out how leaders of the 21st century unlock higher value creation by acting like Mayors rather than CEOs.
Learn why it is time the discipline of innovation transitions from adolescence to adulthood, and how asking deeper questions unlocks both new meaning and new value.
Discover how up-ruption differs from disruption through the story of Chinese e-commerce and how embracing it can unlock a step change of progress.
Upruption: Сreating a step change of progress
Ecosystems is the unit of design for the 21st century
Taking an ecosystem lens enables to rewrite the rules of the system and unlock new meaning and higher value for all concerned.
Rise from CEO to Mayor
Ecosystems require a new leadership posture. Just as a Mayor takes responsibility for the whole village, so must a leader lead for the entire collective, not just their own organization.
From disruption to up-ruption
Disruption shifts value around. Up-pruption follows our evolutionary impulse and creates a step change of progress.