I guide 21st-century leaders to unlock new meaning and higher value

Whether tackling systemic issues or unlocking new
growth, today’s business language falls short.¬†
Creative leaders thrive in complexity and subtlety.
They lead ecosystems, not just organizations.

I'm co-author of Value Proposition Design, alumni of the World Economic Forum, initiator of 'up-ruption', an idea nominated for the 2023 Thinkers50 Strategy Award.

Whether tackling systemic issues or unlocking new growth, today’s business language falls short.
Creative leaders thrive in complexity and subtlety.
They lead ecosystems, not just organizations.

I work with leaders, speak and teach around the world

Work with me

Uncover meaning that leads to radically new value, and engage the wider world into your vision.

Book a Keynote

Inspire your audience with the keys to uncover new meaning and unlock higher value creation.

Take the Masterclass

Learn the principles, new mindset, and approach to engage your ecosystem in this hands-on, interactive Masterclass.

"The leaders of our time work with a larger context and imagination. They create higher value for everyone involved."

Up-ruption: –°reating a step change of progress

Ecosystems is the unit of design for the 21st century

Taking an ecosystem lens enables to rewrite the rules of the system and unlock new meaning and higher value for all concerned.

Rise from CEO to Mayor

Ecosystems require a new leadership posture. Just as a Mayor takes responsibility for the whole village, so must a leader lead for the entire collective, not just their own organization.

From disruption to up-ruption

Disruption shifts value around. Up-pruption follows our evolutionary impulse and creates a step change of progress.

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